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商品編號： HKU364 出版日期： 2005/01/12 作者姓名： Wong, Yue-Chim Richard;Wong, Ka-Fu;Yiu, Alexandra;Ramon-Berjano, Carola 商品類別： Service management 商品規格： 20p 再版日期： 地域： Hong Kong 產業： 個案年度： 2003 - 2003
商品敘述：
Investigates whether taxi drivers in Hong Kong will differentiate their services. Bounded by fixed fares and license quotas set by the government, the taxi industry finds it hard to compete either on price or service. The problem in Hong Kong is that most of the taxis are found at taxi stands/ranks or on the street. Price and quality competition at taxi stands and ranks is effectively prohibited either through regulations or enforced customs, which require that passengers employ the first taxi in the queue. There are also informational problems with passengers hailing on the street and, thus, they are unlikely to turn away the first taxi that comes to them as they do not know when the next taxi will arrive. Identifies different modes of competition for taxis. The findings provide a factual base for policy discussions on raising the quality of taxi services.
涵蓋領域：
Industry analysis;Competition;Quality management;Business & government relations;Price differentiation;Government regulations
相關資料：
Case Teaching Note, (HKU365), 10p, by Yue-Chim Richard Wong, Ka-Fu Wong, Alexandra Yiu, Carola Ramon-Berjano
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